Here’s news you can use in a constantly changing business environment, including current consumer sentiment, job market trends, how to make successful short-form marketing videos and more.

1. Consumer sentiment defies expectations — Consumer sentiment fell for a fourth straight month. Even though current and expected personal finances improved modestly, folks are concerned about the negative effects of high interest and expect inflation to rise. Get the full report.
2. Job openings going unfilled — Companies of every size and industry are challenged by finding enough workers to fill open jobs. Part of the reason is that there are 1.5 million fewer Americans working today compared to February 2020. Read the deep dive on factors contributing to the labor shortage.
3. New hires jilting employers — A whopping 51% of new hires either later decline an employment offer or completely ghost the employer, according to a Gartner study. See what hiring organizations can do it about it.
4. The rise of short form video — A compelling introduction, quick sequences and a clear call to action are how marketers need to craft short videos that engage viewers. Hear more about the recipe for short-form video success.
5. Starting a new business? Secure your first sale before diving into business operations, says the founder of Belkins. Discover all 8 tips for making your startup successful.

Thank you to our Friday Five sources: Reuters, U.S. Chamber of Commerce, HR Executive, Marketing Brew and Inc.

 

Federally insured by NCUA