Here’s news to help you run your business better, including a new catalyst fund on the Lakeshore, why free trade is supported by Michigan businesses and farmers, and what to do when customers ghost you.

1. A new economic catalyst fund on the Lakeshore — Investment by 40 individuals and businesses raised $1.7 million for the Now for the Next Fund through the Community Foundation of the Holland Zeeland area.
2. Trade with Mexico and Canada is vital to Michigan’s small businesses and farmers — Under NAFTA, U.S. agricultural exports rose by 289% to Canada and 311% to Mexico. Michigan small businesses and farmers are calling for Congress to quickly pass the United-States-Mexico-Canada Agreement to create even more opportunities for growth. Get the whole story.
3. What every business can learn from retail — The shopping experience is the buying experience, regardless of industry. Learn what factors keep customers from returning.
4. When customers ghost you — If customers and prospective clients ignore your calls and emails, try these two gutsy emails to get things on track.
5. In the digital age, we still need business cards — See 50 eye-catching designs and get inspiration for your own cards.

Thank you to our Friday Five sources: Grand Rapids Business Journal, Michigan Farm News, Forbes, Inc. and Visme.

Do you have business banking questions? Contact our knowledgeable commercial loan officers or call 800-991-2221. We’re here to help you grow your business!

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